Remember the old saying “it’s just business, it’s not personal”. Haven’t things changed because now good business, great business is really personal. And, it’s the little things that really count. In a connection economy it is about one on one relationships. It’s about becoming more human, not less.
It’s the little things that create the glue that make great relationships. It’s about a simple thank you, it’s about being in the moment paying attention. It’s about replying to that email in a timely fashion even if to simply say thank you. It’s about a hand written note or a phone call.
Whether it is an employee, a customer, a supplier or someone in the community, it is about being interested, it’s about really caring. It’s the little things. It creates real connection. Consistent, regular connection grows relationships. Good business is really personal and it leads to great business.